Article directories not only help you distribute your marketing message, it helps you get ranked faster on new keywords. While you can write a lot of generic articles about your niche topic, you can also write articles that are a promotional piece that links to your site, or even a review of your site. Article directories usually do not discriminate against such content unless the quality is poor or it appears overly spammy.

 

Some article directories such as Ezine have human editors that read and approve every article. An article directory like this does not allow links in the content other than would be required to understand what you are writing about. These types of article directories do allow you to have a signature area where you can place a follow link back to your website. For these types of directories, you want to appear as objective as possible, and avoid sounding too much like a sales pitch or your article will get rejected.

 

Remember, any articles you submit with a link to your site will usually be associated with your brand (or remembered as such). So you always want to submit quality articles and not a lot of junk that does not read or make sense even if an article directory allows you to do so without anyone rejecting your article. If you have others writing articles for you, remember this point and try to focus your efforts on submitting quality to article directories because this will additionally make others want to redistribute your content (additional links you did not plan on). Also, you should try to not submit multiple copies of the exact same text to different article directories. A few times is ok, but too many copies of the same text can get you penalized by the search engines.

 

Tagged with: • • • • • • • • • • • •

Filed under: General

Like this post? Subscribe to my RSS feed and get loads more!